A look at every NFC product across W2 Taps and W2 Reviews — what each one is, how it works, and where it earns its place. When you find the one you want, tap through to its site to order.
Every W2 Taps card is the same size as a normal business card with the NFC chip built in — but from there it's fully customisable. Plain white as standard, any solid colour you like, or a completely bespoke design: your logo, your artwork, your finish and material. The three below are just common starting points — the options don't stop there. If you can picture it, it can be made, and it opens your website, menu, booking page or portfolio the instant someone taps.
Clean white with a brushed texture and your business name lightly printed. The NFC chip is built in and invisible from the outside — the simplest, most versatile option.
Useful for: anyone who hands over a card — cafés, barbers, tradespeople, freelancers — who wants one tap to their most important page.
The same card and chip in a solid colour of your choice — black, brass, teal, red and more. Same printing, same durability, no extra design work needed.
Useful for: brands with a colour identity who want the card to match — salons, studios and shops that care how it looks on the counter.
Full-colour artwork across the whole card — your logo, your colours, your design, front and back. Built with independent card designers so it looks exactly how you want.
Useful for: businesses that want a premium, on-brand statement piece rather than a plain card — a memorable "wow" at every handover.
Each one is pre-loaded with your review link before it reaches you. A customer taps, your review page opens, and they leave a five-star review in seconds. Pick the platform and format that fits your space.
Sit it on your till, reception desk or table. A customer taps their phone and your Google review page opens instantly — no app, no typing, no QR code.
Useful for: cafés, salons, clinics and shops with a counter or reception — anywhere customers pause to pay.
A bold, vibrant four-colour take on the Google review card that stands out on any counter. Same one-tap technology, credit-card size and waterproof build.
Useful for: bright, characterful spaces — salons, studios and independents that want the card to pop, not blend in.
The same tap-to-review technology in a sleek black finish that looks high-end on any reception desk or table. A discreet, premium way to collect reviews.
Useful for: upscale venues — hotels, clinics and premium retailers where a black, understated card suits the room.
Built for businesses collecting reviews on Trustpilot. One tap sends customers straight to your Trustpilot page — no app, no QR code.
Useful for: online-first and service businesses that build trust on Trustpilot rather than Google.
Turn happy guests into glowing Tripadvisor reviews with a single tap at the table or front desk. Pre-loaded with your Tripadvisor page.
Useful for: hotels, restaurants and travel businesses where Tripadvisor is where guests look first.
A round, sticks-to-glass NFC tag for your shopfront window or door. Passers-by and customers tap it to leave a Google review — turning your window into a review magnet.
Useful for: shopfronts and street-facing units that want to catch reviews from the pavement, not just the counter.
Premium stands that hold your review card upright on any counter, so every customer sees it and taps. Launching in clear acrylic and natural wood.
Useful for: busy counters where a flat card gets missed — the stand keeps it visible and tap-ready.
Ordering happens on each brand's own site — tap through and they'll get you set up.